Do you use a celebrity or the girl next door to share your marketing message and win share of voice within your target marketplace? The tone you take is telling, as research shows, says Stephanie Ciccarelli.
Co-founder of Voices.com, Stephanie Ciccarelli oversees the creation and review of content. She has been a contributor to The Huffinginton Post, Backstage Magazine and the Voices.com blog. She is also a popular public speaker and mentor, as well as the host of Sound Stories, a podcast series for creative professionals.
A Bachelor of Musical Arts and having studied music intensively, she has won awards for academic achievement and vocal performance.
Stephanie Ciccarelli is the author of Voice Acting For Dummies (Wiley Publishing, 2013), The Podcasting Ebook: Your Complete Guide to Podcasting (2005) and The Definitive Guide To Voice-Over Success (2005).
Do you use a celebrity or the girl next door to share your marketing message and win share of voice within your target marketplace? The tone you take is telling, as research shows, says Stephanie Ciccarelli.