Author: Alex Goldstein

Alex Goldstein is a senior writer at language and behaviour consultancy Schwa.

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Talk the talk: How to establish brand tone of voice across the business

brand tone of voice speech

Brand language is something you do, not something you have, says Alex Goldstein of Schwa. But why is it so important? And how can you ensure the language you use is consistent across the whole business? Read on to find out.

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