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Global Insight Strategy and Management

Create value and market opportunities: tips for established firms

Dr Sharon Tal and Prof Dr Marc Gruber have co-authored a book on how organisations can discover and leverage their most valuable market opportunities. Here, they offer GMA readers advice and expertise on how established firms can grasp the mettle to significantly create value and promote new growth.

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Big Data Data Innovation Global Insight

Deciphering big data: business analytics versus business intelligence

Big Data is making an enormous impact on business growth and productivity, with companies reporting that methods of data collection and analysis can fundamentally change the way they conduct their business. Here, the key benefits of big data analytics and business intelligence are examined in the framework of the modern, data driven approach to business (infographic).

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