Tina Judic explores ways marketers can leverage the power of video advertising in their campaigns.
Tina Judic explores ways marketers can leverage the power of video advertising in their campaigns.
After initially being sidelined as the preserve of consumer marketing, social media has since made inroads into B2B. A new report from B2B market research agency, Circle Research, reveals just how far it has come, and where it’s going next. Andrew Dalglish discusses key highlights from the study.
Online video is rapidly expanding to become the future of content marketing, due to its ability to quickly inform an audience while keeping up engagement through entertaining content.