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5 key areas that marketing teams need to invest in this year

data marketing skills

What key skills should marketers develop in 2019? Andy Dorling, General Manager of Learning Solutions, Institute of Direct and Digital Marketing (IDM) begins by discussing the importance of developing data-related skills.

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Data and marketing teams across the UK are overlooking a vast talent pool

data marketing diversity

Neurodiversity isn’t a new concept but research and best practice in the public domain remains limited. Kate Burnett, MD of DMA Talent, discusses how its Neurodiversity Initiative is helping businesses to make adjustments that will help them to tap into this under-utilised and highly talented pool of people.

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