Month: August 2016

Categories
Data Driven Channels Email Global Insight

Email deliverability – 21% of commercial emails fail to reach the inbox

email targeting, GDPR unsubscribes
When email goes wrong – series

New research from Return Path’s 2016 Deliverability Benchmark Report shows similar figures to last year.

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Data Driven Channels Global Insight Mobile USA

Five tips for making a mobile app for your business

mobile app article, paid search infographic

Mobile apps are no longer reserved for big name brands; these days, more and more SMBs are following the mobile trend. Even though creating an app from scratch is certainly not easy, there are some steps you can take in order to simplify the process and bring your app idea to life.

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Data Driven Channels Europe Insight UK

The art of digital transformation

digital transformation customer experience

Bill Payne discusses how crucial consistency is for customers, how to transform your organisation to become digitally enabled and how to overcome the challenges of this digital transformation. 

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Categories
Data Innovation Global Insight

‘ Start-ups are changing e-commerce logistics ’

mobile transaction article e-commerce article

Shopping and shipping and the constant e-commerce logistics challenge facing new online retailers: Renée Frappier examines why delivering purchases must be efficient and effective.

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