Author: Steve Borges

Steve is Co-founder of Biglight, an Experience Design agency that combines the power of UX, Creative, Content, Optimisation and Personalisation to help some of the world's biggest brands create remarkable customer experiences that drive sustainable revenue growth.

Biglight’s clients include Adidas, Asda, Boden, Halfords, The North Face, Timberland, Vans and Wilko.

From 1999-2004 Steve was at Dixons Group where he held a number of senior roles, before becoming Director of Advertising and Direct Businesses.

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Today’s big brands – retail or not – are using CX strategically. Are you?

CX shopping

Are you providing a customer experience that best suits the needs of the customer, whoever – and wherever – they are? Whether in the physical store or online; all retailers need to make sure their service evolves with the customer’s expectations. Steve Borges, Co-founder of Biglight reveals how big brands are keeping up and how you can too…

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