A new Arab Advisors Group survey of Oman’s Internet users revealed that around 19.4% of the adult internet users in the country buy products, pay for 
The survey of internet users in Oman was conducted by the Arab Advisors Group between January and April, 2014 and revealed that around 19.4% of adult internet users in Oman buy products and pay for services and bills online. The Arab Advisors Group conservatively estimates the number of these e-commerce users to be around 180 thousand users.
The survey, Oman Internet Users and e-commerce Survey 2014, probed internet and cellular usage patterns, in addition to online games, e-commerce, online banking (e-banking) and e-government usage.
Mai Al-Zeir, Arab Advisors Group senior research analyst, said: “The survey revealed high adoption levels of mobile Internet; with 78.6% of Internet users reporting accessing the Internet through their mobile operators’ networks. The survey also revealed high smartphone adoption, with 96.5% of Internet users reporting owning a smartphone.”
The Arab Advisors Group survey questionnaire provides a focus on the following areas:
- General information on respondents and their households
- Internet usage
- Cellular services
- e-commerce
- Online banking (e-banking) services
- e-government services
The Arab Advisors Group’s team of analysts in the region has already produced more than 3,875 reports on the Arab World’s communications, media and financial markets.