Our new report with MeritDirect takes stock of the current state of data-driven marketing Drawing on a combination of surveys and interviews with industry leaders we reveal how forward-thinking data marketers are continuing to find opportunity in a shifting technological ...
Our latest Data Briefing featured a Q&A with Barry McNulty, Head of Data at Hyde Housing Group. He reveals the impact of data and technology on the housing industry: the good, the bad and the difficult. We also cover Simon Blanchard's talk on safeguarding new data solutions and Robert Bond's analysis of privacy in a world of fast-evolving technology.
A one-off data privacy Q&A was held aboard the HQS Wellington on the Thames in Central London last week. The event launched the inaugural Award for Responsible Marketing in memory of Rosemary Smith, co-founder of the DPN & the data protection consultancy, Opt-4. Here are the highlights...