Demand for sales and marketing professionals outstrips supply with 1.6 jobs per candidate
In the UK, the number of advertised roles for sales and marketing professionals in the City jumped by 64% in May, compared to last year’s figure.
The results of the Robert Walters City Jobs Index, which tracks the number of jobs available and candidates seeking jobs in the City of London month-by-month, also shows that the number of roles advertised in May was almost 40% higher than in April. This makes May the busiest month for advertised sales and marketing roles in the City so far this year.
As the number of advertised roles has increased the number of actively job seeking candidates has fallen, creating a skills shortage in the market. The number of candidates fell by 11% compared to April of 2015.
Ben Stevenson, associate director – marketing recruitment said: “There has been steady demand for marketing professionals in the City since the New Year, but May saw the first significant leap in interest from employers to expand their marketing teams.
“In the wake of the election employers are confident that we are set for a period of strong growth. In light of this, they are keen to expand their marketing teams to take advantage of the new opportunities available. For experienced marketing professionals with the relevant skill set this means the opportunity to capitalise on the competition between employers to secure the best talent.
“With this across-the-board growth, we are seeing a wide range of skills in demand from employers with a broad range of roles advertised. However, most importantly for candidates is that clients are looking to recruit the best quality professionals and are willing to pay for them.”
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Trained as a journalist from the age of 18 and enjoying a long career in regional newspaper reporting and editing, Sally Hooton joined DMI (Direct Marketing International) magazine as editor in 2001. DMI then morphed into The GMA, taking her with it!
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