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Latest Headlines

Abandoned basket rates increase in 2015 for retailers

The latest research from shopping cart abandonment experts It Works, highlights the increase in the number of people abandoning their online shopping basket without completing their purchase, compared to the same four-month period in 2014. UK-based It Works, has recently performed an in-depth study, analysing more than 300 ecommerce sites both ...

read more Posted by Sally Hooton on July 27, 2015

Morrisons’ IT chief jailed for 8 years

A disgruntled IT chief working at UK supermarket chain Morrisons has been handed an eight-year prison sentence for exposing the company’s 100,000-strong payroll database – including staff names, addresses and bank details – in revenge for being disciplined. Bradford Crown Court had heard how IT auditor Andrew Skelton had been ...

read more Posted by Charlie McKelvey on July 27, 2015

EBay flogs digital marketing unit

EBay Enterprise, the division which advises more than 500 brands on optimising their digital marketing strategies, is being sold off half price to a group of the private equity firms, including one also bidding for DunnHumby. The $925m (£591m) deal will give control of eBay Enterprise to a group of private ...

read more Posted by Charlie McKelvey on July 27, 2015

The digital salary gap – men earning more

44% of men paid £21,000-£30,000 while 43% of women earn less than £20,000 80% of top salaries go to men A new study by digital recruitment agency, The Candidate, has revealed that men are paid on average 9% more than women across a variety of roles in the thriving digital ...

read more Posted by Sally Hooton on July 24, 2015
Events

ADMA Festival of Marketing, Media, Analytics and Advertising

  • Hilton Sydney, George Street, Sydney, New South Wales, Australia
  • 04 Aug 2015 - 06 Aug 2015
more details

M&MGlobal Awards

  • Grosvenor House, Park Lane, London, UK
  • 03 Sep 2015 - 03 Sep 2015
more details

‘Performance Night’

  • Wolkenburg, Mauritiussteinweg, Cologne, Germany
  • 15 Sep 2015 - 15 Sep 2015
more details

Practical Ecommerce Ignite 2015

  • Dallas Union Station, Dallas, TX, USA
  • 16 Sep 2015 - 17 Sep 2015
more details
Features

Building a brand – top tips

Tony Kemp (pictured) shares top tips for companies wanting to make the most of their direct mail opportunities to engage with customers in a busy marketplace. Up to now, it ...

read more Posted by Sally Hooton on July 31, 2015

Privacy and social media: incompatible or indispensable?

Do ‘digital natives’ care about privacy? Whether they do or not, Richard Beaumont (pictured) says its a deep-seated cultural expectation that businesses should remain well aware of. The growth of social media platforms, and ...

read more Posted by Sally Hooton on July 30, 2015

Stepping up the personalisation evolution curve

Katharine Hulls (pictured) says the barriers to personalisation – both cultural and technical – are being dismantled one by one. First they said customers didn’t want personalisation. Nonsense – not ...

read more Posted by Sally Hooton on July 28, 2015

Big data analytics and mobile technologies ‘redefining the future of digital’

What is big data? Simply put, it refers to an extremely large set of information, and by association its growth and availability, and its implied subsequent usage. We have never ...

read more Posted by Sally Hooton on July 16, 2015
Events

ADMA Festival of Marketing, Media, Analytics and Advertising

  • Hilton Sydney, George Street, Sydney, New South Wales, Australia
  • 04 Aug 2015 - 06 Aug 2015
more details

M&MGlobal Awards

  • Grosvenor House, Park Lane, London, UK
  • 03 Sep 2015 - 03 Sep 2015
more details

‘Performance Night’

  • Wolkenburg, Mauritiussteinweg, Cologne, Germany
  • 15 Sep 2015 - 15 Sep 2015
more details

Practical Ecommerce Ignite 2015

  • Dallas Union Station, Dallas, TX, USA
  • 16 Sep 2015 - 17 Sep 2015
more details